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AI × human taste

We scale your Meta ads with AI and human taste.

Vitre AI is an AI ad studio for DTC brands. We produce and test ad creatives at AI speed, then curate every batch by hand, so only the ads worth your budget go live.

BOOK A FREE CALL See the work
1B+views generated AI-native pipeline 9:16 · 4:5 · 1:1
A curated AI skincare ad made by Vitre AI: a model holding a wine-red serum bottle, with a bold headline and a 20% off offer
1Hook in 1 second 2Brand locked in 3One clear offer
Who we work with

Brands ready to scale on Meta.

DTC brands selling online in the US, UK, EU, Canada and Australia that already run Meta ads and need more winning creative, faster.

01
Skincare & beautyAds that make results feel real.
02
Supplements & wellnessClear hooks, compliant claims.
03
Fashion & accessoriesFresh visuals every week.
04
E-commerce brandsAny product people buy online.
Our approach

AI agents and human taste, in one loop.

AI gives us speed and volume. Our team decides what's good enough to reach your customers. Real performance data decides what we make next.

AI ads. Human taste.
AI generatesVisuals, scenes, voice and variations in hours.
Humans curateOnly the best of each batch goes live.
Data decidesWinners get scaled. The loop starts again.
How we do it

In three steps.

1 Build the foundation We lock in your brand's look and messaging before the AI makes anything. 2 Explore messaging Batches of AI statics test angles, hooks and personas to find what converts. 3 Scale the winners Winning angles become longer, higher-production video ads. Then we restart.
Step one

Build the foundation.

Our designers define your brand's visual language, and the first ads are crafted by hand. That locks in the look the AI follows from then on.

Hound & Harvest
HOUND &
HARVEST
Chicken & Garden VegFRESH · VET-DESIGNED
AaAaFraunces · Sans
Visual languagePalette, type and product look.
Hound & Harvest
01 · ContrastHe knows the difference.
02 · IngredientsReal chicken, gently cooked.
03 · EaseVet-designed, delivered fresh.
Messaging pillarsThe 3 angles every ad builds on.
Hound & Harvest
BMBusy mom · 34Wants better food, no time to cook it.
SOSenior dog · 52Picky eater, sensitive stomach.
FOFirst dog · 27Lost in labels, trusts the vet.
PersonasWho every ad is written for.
Hound & Harvest
The first Hound & Harvest ad: a golden retriever looking at a bowl of kibble next to a bowl of fresh food
Hand-made first adsThe concept the AI scales from.
Step two

Explore messaging.

Our AI pipeline turns out large batches of static ads to test angles, personas and offers. Statics are fast and cheap, so they find the winning message.

VitreAI
You sell skincare online?
AI ads, curated by human taste. Your first test batch in days, not weeks.BOOK A FREE CALL
VitreAI
You sell supplements online?
Stop guessing which angle sells. We test them for you, at AI speed.BOOK A FREE CALL
VitreAI
You sell e-bikes online?
High-ticket products need ads that build trust. We make them.BOOK A FREE CALL
Step three

Add production value and scale.

When the data shows a winner, we double down: more story, more length, more polish, until it's a "super ad". Then we start the loop again.

Higher production valueCinematic AI video, voiceover and sound design on the angles that already work.
Longer-form storytellingUGC-style and story ads that give buyers every reason to say yes.
Aggressive budget scalingWhen you hire us for campaigns too, winners get the budget, fast.
See the difference

Same AI. Different ads.

One product, two ads. On the left, what AI makes on its own. On the right, what it makes with our team in the loop.

Raw AI ad: a plastic-looking model, purple sparkles, generic copy and a grey Learn more button
Raw AI: generic hook, no brand, no offer
Curated AI ad: a realistic model with a wine-red serum bottle, a bold headline and a 20% off offer
Curated: hook in 1 second, brand locked in, one clear offer

Why AI is great at code but bad at ads.

AI can make 100 ads a day. Most of them get scrolled past. Logic is easy for AI. Rhythm, feeling and brand are not.

What AI does well Speed and volume Dozens of visuals, scenes, voiceovers and variations in hours instead of weeks.
Where AI still struggles Taste and judgment Knowing which hook holds attention, what feels on-brand and what makes someone buy.

Our fix: human taste in the loop.

We keep people at the points where judgment matters, and let the AI do everything else.

  1. 1We define your brand style and messaging before the AI touches anything.
  2. 2A creator on our team makes the first ads by hand to teach the system the right tone.
  3. 3Every batch is reviewed before it reaches your ad account.
  4. 4Performance data from your campaigns guides what we make next.
  5. 5Fresh creative research on your niche goes into every new batch.
The bottleneck in ad production has shifted to taste. That's the part we bring.
By the numbers

We know what stops the scroll.

1B+ views generated
9 years making content people actually watch
AI-native Image, video, voice and UGC models in one pipeline
End-to-end

From your assets to live ads.

Send us what you have. We turn it into ads sized and ready for every placement.

What you send
Product photos Your website Customer reviews Brand guide Raw footage Past ad data
What you get
Meta ads TikTok ads YouTube Shorts AI statics AI video & UGC Landing pages
Sample case

What a test cycle looks like.

Hound & Harvest · Fresh dog food · US · Illustrative We rebuilt their Meta ads around one angle: kibble vs real food. Their product-shot ads burned out in about two weeks. In month one we tested 40 statics across 5 angles. The two-bowl comparison won and became their main ad.
3.4xReturn on ad spend, up from 1.6x
$28Cost per purchase, down 41%
2.1%Click-through rate, up from 0.9%
Portfolio

The work.

All Statics Video UGC
Hound & Harvest fresh dog food ad: a golden retriever choosing between a bowl of kibble and a bowl of fresh food
LUMA radiance serum ad
Driftwell sleep supplement ad: an iPhone note of failed fixes for 3am wake-ups, with Driftwell highlighted as the one that worked
Driftwell sleep supplement ad comparing melatonin, chamomile tea and a sleep mask against Driftwell on a nightstand
Mira barrier serum ad: a 9-step skincare pile next to one Mira serum, with a routine vs Mira comparison
Hound & Harvest Early Black Friday ad: a golden retriever next to a warehouse cart of fresh meal pouches with a handwritten 50% off sign
Our team

The taste in the loop.

A small senior team of creatives who know what holds attention, working with the best AI tools on the market.

Vinicius Tremea
Vinicius TremeaFounder & Creative Director9 years making content people watch and 1B+ views generated. Now builds AI-native ad pipelines for DTC brands.
Ezequiel Angelo
Ezequiel AngeloSenior AI Creative Producer6 years crafting high-retention content. Turns winning angles into polished AI video ads.
Gabriel Carneiro
Gabriel CarneiroAI Realism & Animation Specialist3 years in AI production. Specializes in photorealistic scenes and AI animation that feel shot, not generated.
Gabriel Henrique
Gabriel HenriqueSenior Brand Designer10 years in design. Defines each brand's visual language before the AI makes a single ad.
Packages

Pick how much we handle.

Every plan is quoted for your brand. Tell us your goals in the form and we'll come back with a proposal.

Creative Ads only
  • •Brand foundation
  • •AI statics, video and UGC every month
  • •All formats: 9:16, 4:5, 1:1
  • •You run the campaigns
GET A QUOTE
GrowthMost popular
Ads + campaigns
  • •Everything in Creative
  • •We run and optimize your Meta campaigns
  • •Budget scaling on winning ads
  • •Weekly strategy call
GET A QUOTE
Full funnel Ads, campaigns + landing page
  • •Everything in Growth
  • •A landing page built to convert your ad traffic
  • •Ads and page tested together
GET A QUOTE

Good questions.

Will my ads look like generic AI content?

No. Every ad is built on your brand's look and reviewed by our team before it goes live. Weak outputs never reach your account.

Do you also run the campaigns?

If you want us to. The Growth and Full funnel packages include campaign management. With Creative, your team runs the ads.

How fast do I get the first ads?

[Your turnaround, e.g. first test batch within X days of kickoff.]

How much does it cost?

It depends on volume and how much you want us to handle. Fill in the form and we'll send a proposal built for your brand.

Do you label AI-generated content?

Yes. We follow Meta's rules on AI content and never use a real person's face or voice without permission.

Free strategy call

Your next winning ad is one call away.

Tell us about your brand and goals. We'll review it and come back with ideas for your first test batch and a proposal.

1Fill in the form (2 minutes) 2We review your brand and ads 3Free call with ideas and a proposal
What do you need?
We reply within [24 hours] on business days. No spam, ever.